MCoBeauty is an Australian beauty brand known for delivering affordable, high-quality cosmetics and skincare with a luxe look and feel.

While freelancing for their U.S. team, I worked on the brand’s “Look Rich” campaign, executing the creative direction to produce a PR mailer with custom interior and exterior artwork. I designed a campaign-branded money gun and matching faux currency, along with additional promotional assets, ensuring all deliverables aligned with the established visual identity.

These designs contributed to a memorable and highly shareable unboxing experience for influencers and media.